Intellectual and industrial property

Industrial property rights are an important corporate asset to cultivate and protect: today, the value of companies is increasingly represented by intangible assets such as brands, patents, and designs.

Why protect?

The importance of protecting and promoting industrial property rights stems from a fundamental concept: competitiveness.

Innovation, creativity, know-how, research, but also the aesthetic aspect of the products or the attractive nature of the brands: these are the factors that allow companies to be competitive in a highly competitive market – which selects products based on quality – such as the Italian and European one.

There intellectual property It indicates the set of legal principles that aim to protect the fruits of human inventiveness and ingenuity.

Based on these principles, the law grants creators and inventors a monopoly on the exploitation of their creations/inventions and provides them with certain legal tools to protect themselves from potential abuse by unauthorized parties.

Intellectual property rights

I am “packages” of exclusive rights linked to the various forms of expression of knowledge, ideas and artistic works.

Modern intellectual property includes three main areas:

-patents (they protect new ideas)

-registered trademarks (they protect the symbols used to distinguish the various companies)

-copyright (protects artistic expressions).

Copyright and the protection of creativity will be the focus of the Pisa meetings of the Internet Festival, from October 5 to 8, 2017, under the theme "Laws, Rights, and Pirates," curated by Fernanda Faini and Dianora Poletti.

Italian and European copyright law and rulings of the Court of Cassation.

intellectual and industrial property

Among the guests involved: Giovanni Buttarelli, Alberto Maria Gambino, Antonio Nicita, Giangiacomo Olivi, Mario Bonafé, Raffaele Barberio, Marco Bani, Guido Scorza, Isabella Splendore, Fulvio Sarzana.